Digital Darwinism

"Nothing today is too big to fail nor too small to succeed. Disruption not only faces every business, its effects are already spreading through customer markets and the channels that influence decisions and behavior. What works against you also works for you. And, it is what you do now that defines your ability to compete for today and the future. Recognizing the difference between emerging and disruptive technology and measuring its impact on your business, customer relationships, and products is a necessary discipline to successfully evolve.

The means to see the need for change is only surpassed by our ability to distinguish opportunities for transformation and innovation. This isn’t just a matter of survival of the fittest, this is a long-term commitment to earning relevance by consistently seeing what others don’t, listening to the needs of customers, and delivering experiences that are worth repeating and sharing."

Courtesy of BrianSolis.com blog